Polle de Maagt
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  • Polle de Maagt
  • Posted by Polle de Maagt
23/11/2011
3 min read

"Taking travel from ads to acts" for Travel 2011

So, what is the current state of travel in digital and online?...

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  • Polle de Maagt
  • Posted by Polle de Maagt
27/04/2011
2 min read

Pricing for conversations (or: how low prices increase negative feedback)

Groupon (and it’s clones) made pricing sexy again. They used digital technology...

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  • Polle de Maagt
  • Posted by Polle de Maagt
09/02/2011
6 min read

Why I think Groupon is a brilliant tool (or: how to use sales promotions wisely)

Last week, I got in a discussion with Belgian retail guru Gino...

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